Jan 26 2021

Hokkaido

Sapporo Beer Museum

Great Stuff to See and Do!

Japan’s only dedicated beer museum—it can be enjoyed not just by beer fans but by families as well

Sapporo Beer Museum is Japan’s only dedicated beer museum. Here, you can learn about the history of Sapporo Beer, Hokkaido’s representative beer, and the evolution of the beer industry. You are sure to be impressed by the passion for beer brewing that has been passed on since the brewery operation was founded in 1876.

In addition, as a precious structure that dates back to the Meiji era, the museum building itself is designated a Hokkaido Heritage Site. The brick building makes the perfect photo spot, regardless of when you visit.

Sapporo Beer Museum

Deepen your understanding by taking part in the Premium Tour (paid guided tour), which includes the opportunity to try a prized variety of beer

Sapporo Beer Museum

Two tours of the Sapporo Beer Museum are available—the Premium Tour, which is a paid guided tour, and the Free Tour. The Premium Tour includes a number of unique experiences. It begins in the museum’s magnificent 6K theater, and at the end of the tour, participants get the opportunity to try beer that recreates the taste of the beer brewed when the brewery was founded. This experience is only offered to those on the Premium Tour.

In the Sapporo Beer Garden adjacent to the museum, visitors can enjoy freshly-brewed draft beer matched with “Genghis Khan,” Hokkaido’s famous grilled mutton dish. Also, visitors should not pass up the opportunity to sample the beers that are exclusively available at the beer garden. Without a doubt, the beer that you drink after learning about the history of Sapporo Beer will taste more profound (soft drinks are also available).